NICE Mochi Ice Cream: Packaging Design for Pistachio Ice Cream for the US Market
Red&Ko developed the packaging concept for NICE Mochi Ice Cream Pistachio targeted at the US market. This project required introducing consumers to a product that remains unfamiliar to a portion of the American audience, while simultaneously avoiding overwhelming the box with explanations. The design relies on a clear information hierarchy, a realistic depiction of the […]
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