Packaging design

Donut Berry: Packaging Design for Limited-Edition Ice Cream for "Rud" and "Simi" | Red&Ko

Donut Berry: Packaging Design for Limited-Edition Ice Cream for “Rud” and “Simi”

How Donut Berry Gained Its Own Character in a Two-Brand Collaboration Project Red&Ko developed the packaging for the limited-edition Donut Berry ice cream for the Ukrainian market, created by the “Rud” brand in partnership with the “Simi” retail chain. The product combined a donut shape on a stick, a pink berry shell, colorful sprinkles, and […]

Donut Berry: Packaging Design for Limited-Edition Ice Cream for “Rud” and “Simi” Read More »

, , , , ,
From the Dubai Chocolate Trend to a Premium Liqueur Image | Red&Ko

From the Dubai Chocolate Trend to a Premium Liqueur Image

For the German market, Red&Ko developed the packaging design concept for Dubai Chocolate Style Liqueur under the Boujee brand. The popular combination of chocolate and pistachio needed to be translated from the confectionery category into a premium beverage identity without turning the bottle into an oversized chocolate bar wrapper. A deep blue palette, golden ornaments,

From the Dubai Chocolate Trend to a Premium Liqueur Image Read More »

, , , ,
NICE Mochi Ice Cream: Packaging Design for Pistachio Ice Cream for the US Market | Red&Ko

NICE Mochi Ice Cream: Packaging Design for Pistachio Ice Cream for the US Market

Red&Ko developed the packaging concept for NICE Mochi Ice Cream Pistachio targeted at the US market. This project required introducing consumers to a product that remains unfamiliar to a portion of the American audience, while simultaneously avoiding overwhelming the box with explanations. The design relies on a clear information hierarchy, a realistic depiction of the

NICE Mochi Ice Cream: Packaging Design for Pistachio Ice Cream for the US Market Read More »

, , ,
Product Packaging Design for Sandwich Ice Cream: Nicee Case Study | Red&Ko

Product Packaging Design for Sandwich Ice Cream: Nicee Case Study

Dessert Packaging Design Development: Ice Cream Between Cookies: When a Simple Dessert Requires Highly Precise Presentation There is one tricky thing about ice cream. If the product is straightforward, it seems that the packaging will be easy too. The buyer already knows what cookies, plombir, chocolate filling, and milk are. Yet, simple products get lost

Product Packaging Design for Sandwich Ice Cream: Nicee Case Study Read More »

, , , , , ,
Product Packaging Design for a Seasonal FMCG Brand | Red&Ko

Product Packaging Design for a Seasonal FMCG Brand

Product Packaging Design for an Event: When Football Season Becomes Part of the Pack Major football tournaments function as a short but very loud window of opportunity for FMCG brands. People watch the matches, gather in groups, buy snacks, drinks, desserts, something “for the game” and “after the game.” During this period, even an ordinary

Product Packaging Design for a Seasonal FMCG Brand Read More »

, ,
Product packaging design: Burger ice cream case study | Red&Ko

Product packaging design: Burger ice cream case study

Product packaging design: Burger ice cream case study by the “Rud” company Burger-shaped ice cream – when the packaging supports the product’s character. In product design, there is a category of ideas that look very bold in a presentation but start causing problems in real retail. The Burger ice cream by “Rud” belongs to exactly

Product packaging design: Burger ice cream case study Read More »

, , , , ,
Product packaging design: DOGAN VITAL case study | Red&Ko

Product packaging design: DOGAN VITAL case study

Product packaging design: DOGAN VITAL packaging must work from a distance of several meters. A strange trap has emerged in the natural products category in recent years. Brands tried so hard to look “ecologically correct” that they gradually lost their own distinctions. The shelf filled up with identical jars featuring leaves, craft textures, and calm

Product packaging design: DOGAN VITAL case study Read More »

, , , , , ,
Product packaging design: the creative case study of "67" ice cream. | Red&Ko

Product packaging design: the creative case study of “67” ice cream.

Product packaging design: how controlled chaos sells ice cream. When packaging works louder than advertising: why “67” ice cream is remembered at first sight! Ice cream packaging has very little time to catch the buyer’s eye. A person opens the freezer, quickly scans dozens of labels, and almost immediately decides what to take. This is

Product packaging design: the creative case study of “67” ice cream. Read More »

, , , , , ,
Product packaging design: Boujee Celebration case study | Red&Ko

Product packaging design: Boujee Celebration case study

Product packaging design: how a frozen cake sells the emotion of a holiday! When a frozen cake sells not the taste, but the upcoming evening? With frozen desserts, things are a bit tougher than they seem at the first brief meeting. A person hasn’t tasted the cake yet. Doesn’t see the cream up close. Doesn’t

Product packaging design: Boujee Celebration case study Read More »

, , , , , ,
Product packaging design: how characters sell a frozen dessert | Red&Ko

Product packaging design: how characters sell a frozen dessert

When a simple dessert suddenly starts acting like a premium product A glazed banana on a stick sounds as simple as it gets. A person sees a freezer, dozens of boxes, a familiar dessert, and makes a decision in literally a few seconds. In this category, a product either hooks you immediately or simply disappears

Product packaging design: how characters sell a frozen dessert Read More »

, , , , , ,